Contemporary Issues in International Business
Institutions, Strategy and Performance
Herausgegeben:Castellani, Davide; Narula, Rajneesh; Nguyen, Quyen T. K.; Surdu, Irina; Walker, James T.
Contemporary Issues in International Business
Institutions, Strategy and Performance
Herausgegeben:Castellani, Davide; Narula, Rajneesh; Nguyen, Quyen T. K.; Surdu, Irina; Walker, James T.
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The ACADEMY OF INTERNATIONAL BUSINESS (UK and Ireland Chapter) Published in association with the UK and Ireland Chapter of the Academy of International Business.
This brand new edited collection addresses the growing uncertainty and socio-economic challenges of globalisation and its profound implications for the strategies and operations of multinational enterprises (MNEs). Responding to the new balance in international business, the authors offer valuable insights into the co-evolutionary processes involved in headquarters-subsidiary relationships, the need for novel strategies by MNEs to…mehr
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Published in association with the UK and Ireland Chapter of the Academy of International Business.
This brand new edited collection addresses the growing uncertainty and socio-economic challenges of globalisation and its profound implications for the strategies and operations of multinational enterprises (MNEs). Responding to the new balance in international business, the authors offer valuable insights into the co-evolutionary processes involved in headquarters-subsidiary relationships, the need for novel strategies by MNEs to retain competitive advantage, improve performance and contribute to the global economy.
- Produktdetails
- The Academy of International Business
- Verlag: Palgrave Macmillan / Springer International Publishing / Springer, Berlin
- Artikelnr. des Verlages: 978-3-319-88906-1
- Softcover reprint of the original 1st ed. 2018
- Seitenzahl: 344
- Erscheinungstermin: 6. Juni 2019
- Englisch
- Abmessung: 235mm x 155mm x 19mm
- Gewicht: 523g
- ISBN-13: 9783319889061
- ISBN-10: 3319889060
- Artikelnr.: 55074197
- Herstellerkennzeichnung
- Books on Demand GmbH
- In de Tarpen 42
- 22848 Norderstedt
- info@bod.de
- 040 53433511
- The Academy of International Business
- Verlag: Palgrave Macmillan / Springer International Publishing / Springer, Berlin
- Artikelnr. des Verlages: 978-3-319-88906-1
- Softcover reprint of the original 1st ed. 2018
- Seitenzahl: 344
- Erscheinungstermin: 6. Juni 2019
- Englisch
- Abmessung: 235mm x 155mm x 19mm
- Gewicht: 523g
- ISBN-13: 9783319889061
- ISBN-10: 3319889060
- Artikelnr.: 55074197
- Herstellerkennzeichnung
- Books on Demand GmbH
- In de Tarpen 42
- 22848 Norderstedt
- info@bod.de
- 040 53433511