Lida Citroën
Control the Narrative
The Executive's Guide to Building, Pivoting and Repairing Your Reputation
Lida Citroën
Control the Narrative
The Executive's Guide to Building, Pivoting and Repairing Your Reputation
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Let your reputation help your career. From recovering from a blunder to contemplating next steps, this guide helps you leverage your core values for career success.
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Let your reputation help your career. From recovering from a blunder to contemplating next steps, this guide helps you leverage your core values for career success.
Produktdetails
- Produktdetails
- Verlag: Kogan Page
- Seitenzahl: 256
- Erscheinungstermin: 25. Mai 2021
- Englisch
- Abmessung: 234mm x 156mm x 21mm
- Gewicht: 540g
- ISBN-13: 9781398600843
- ISBN-10: 1398600849
- Artikelnr.: 60068582
- Verlag: Kogan Page
- Seitenzahl: 256
- Erscheinungstermin: 25. Mai 2021
- Englisch
- Abmessung: 234mm x 156mm x 21mm
- Gewicht: 540g
- ISBN-13: 9781398600843
- ISBN-10: 1398600849
- Artikelnr.: 60068582
Lida Citroën specializes in personal branding and reputation management online and in-person for a target audience, and is based in Englewood, Colorado. She volunteers to help transitioning military service members build their civilian careers by teaching personal branding and online reputation management in the TAP program at the United States Air Force Academy. She also consults with private Fortune 100 companies who are looking to hire and increase the number of veteran employees. She is the author of two veteran-focused books: Your Next Mission (2014) and Engaging with Veteran Talent (2017). A TEDx Speaker (39,000+ views to date) and Instructor on LinkedIn Learning, she leverages her expertise to help transitioning military service members build their civilian careers. She was a founding Board Member of the National Association of Veteran Serving Organizations (NAVSO), writes for Military.com, produces content for and collaborates with LinkedIn on veterans' issues, and volunteers with the Employer Support of the Guard and Reserves (ESGR). Highly sought after by the media for her perspective and advice on veteran reintegration and career transition, she has been featured on MSNBC, in The Guardian, Handelsblatt, Fortune Magazine, The Huffington Post, Entrepreneur Magazine, Hiring America, Forbes.com, Harvard Business Review, and CBS Moneywatch, among others.
Chapter
00: Introduction; Chapter
01: How perception is formed; Chapter
02: Changing perception through personal branding; Chapter
03: How to take control of reputation: strategy; Chapter
04: How to take control of reputation: tactics; Chapter
05: Pivoting your reputation; Chapter
06: Repairing your reputation; Chapter
07: Agree to stay the course; Chapter
08: Measuring and monitoring reputational assets; Chapter
09: Reputation risk management; Chapter
10: Final thoughts;
00: Introduction; Chapter
01: How perception is formed; Chapter
02: Changing perception through personal branding; Chapter
03: How to take control of reputation: strategy; Chapter
04: How to take control of reputation: tactics; Chapter
05: Pivoting your reputation; Chapter
06: Repairing your reputation; Chapter
07: Agree to stay the course; Chapter
08: Measuring and monitoring reputational assets; Chapter
09: Reputation risk management; Chapter
10: Final thoughts;
Chapter
00: Introduction; Chapter
01: How perception is formed; Chapter
02: Changing perception through personal branding; Chapter
03: How to take control of reputation: strategy; Chapter
04: How to take control of reputation: tactics; Chapter
05: Pivoting your reputation; Chapter
06: Repairing your reputation; Chapter
07: Agree to stay the course; Chapter
08: Measuring and monitoring reputational assets; Chapter
09: Reputation risk management; Chapter
10: Final thoughts;
00: Introduction; Chapter
01: How perception is formed; Chapter
02: Changing perception through personal branding; Chapter
03: How to take control of reputation: strategy; Chapter
04: How to take control of reputation: tactics; Chapter
05: Pivoting your reputation; Chapter
06: Repairing your reputation; Chapter
07: Agree to stay the course; Chapter
08: Measuring and monitoring reputational assets; Chapter
09: Reputation risk management; Chapter
10: Final thoughts;