Conversion Marketing - Heathman, Bryan
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In today's business climate, transacting eCommerce on the Internet represents the fastest growing marketplace in the world - but few people really understand how to make it sing! Harness the online money making potential of your business with trade secrets from this acclaimed industry insider, veteran of more than 150 marketing campaigns in the corporate Big Leagues. * Discover 24 tools to convert visitors into buyers * 6 Questions to NEVER ask in a marketing campaign * 9-Steps to turn your email list into a cash machine * Learn 16 practical conversion tips for any website Learn psychological…mehr

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Produktbeschreibung
In today's business climate, transacting eCommerce on the Internet represents the fastest growing marketplace in the world - but few people really understand how to make it sing! Harness the online money making potential of your business with trade secrets from this acclaimed industry insider, veteran of more than 150 marketing campaigns in the corporate Big Leagues. * Discover 24 tools to convert visitors into buyers * 6 Questions to NEVER ask in a marketing campaign * 9-Steps to turn your email list into a cash machine * Learn 16 practical conversion tips for any website Learn psychological triggers to increase conversion rates using an array of promotional tools From creating hefty mailing lists to launching powerful viral marketing campaigns, you'll learn the tricks of turning the noise of the digital realm into a chorus of eCommerce for your business. Let this book show you how to make money while you sleep!
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Autorenporträt
If eCommerce is the new buzz word in today's business climate, Bryan Heathman wrote the book - literally! Hailed as the thought leader on Internet Conversion Marketing, Heathman shares his wealth of experience running more than 150 marketing campaigns for industry giants like Proctor & Gamble, AT&T, Microsoft, Travelocity, Lycos, and Nissan Motors. Few people have truly harnessed the magic of the Internet, but this acclaimed speaker has blazed the trail, from building a definitive customer list to optimizing your website for sales revenues. Get the key trade secrets from this entertaining and insightful industry insider.