Cool Nations - Valaskivi, Katja
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Nation Branding and the Concept of Cool traces the mediated ways in which the transnational idea of "cool" has circulated from popular culture into describing nations. It argues that "cool" is a vehicle for the commodification of nations, and that the ideas of promotional culture come to redefine concepts of democracy or citizenship.

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Produktbeschreibung
Nation Branding and the Concept of Cool traces the mediated ways in which the transnational idea of "cool" has circulated from popular culture into describing nations. It argues that "cool" is a vehicle for the commodification of nations, and that the ideas of promotional culture come to redefine concepts of democracy or citizenship.
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Autorenporträt
Katja Valaskivi is the Director of The Tampere Research Centre for Journalism, Media and Communication (COMET) at the School of Communication, Media and Theatre (CMT), University of Tampere, Finland.