Corporate Communication for Management Students - Bitla, Srinivasulu
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Corporate Communication for Management Students makes an assessment of the motivation and attitude of the learners and teachers, besides evaluating the appropriateness of the instructional materials. Having analyzed the corporate and professional factors, the book appraises the evaluation pattern and the resources like infrastructure and supplementary materials. An attempt has been made to design guidelines for revising the curriculum for corporate communication. An analysis of curricula of different universities and business schools across India, drawing from the proper understanding of the…mehr

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Produktbeschreibung
Corporate Communication for Management Students makes an assessment of the motivation and attitude of the learners and teachers, besides evaluating the appropriateness of the instructional materials. Having analyzed the corporate and professional factors, the book appraises the evaluation pattern and the resources like infrastructure and supplementary materials. An attempt has been made to design guidelines for revising the curriculum for corporate communication. An analysis of curricula of different universities and business schools across India, drawing from the proper understanding of the problems, a model set of guidelines have been evolved for suitable curriculum of communication skills to the management students. It is estimated that the book will definitely indulge the prospects of the experts of the innovations in designing curriculum of corporate communication.
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Autorenporträt
Dr. B. Srinivasulu is an Assistant Professor of English, BV Raju Institute of Technology a UGC Autonomous Institution, Narsapur, Hyderabad, Telangana State, Inida. He is a Doctorate in English Language Teaching (ELT) from Kakatiya University, Warangal, Telangana State, M.Phil., Comparative Literature from PSTU, Hyderabad, Telangana State, M.A.,(Eng) from Kakatiya University, Warangal, Telangana State. He has 15 years of experience in teaching of English besides 5 years of research experience and has published more than 10 articles in National and International peered journals and twp book, also presented number of research papers in national and international conferences. He is a voracious reader of different genres and also a passionate aspirant to write novels. He also has published poems in the English daily news papers.