Corporate Culture - A case study based Approach - Sirajudeen, I. Parvin Banu
40,99 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in 1-2 Wochen
payback
20 °P sammeln
  • Broschiertes Buch

Corporate culture refers to the shared values, attitudes, standards, and beliefs that characterize members of an organization and define its nature. Corporate culture is rooted in an organization's goals, strategies, structure, and approaches to labor, customers, investors, and the greater community. As such, it is an essential component in any business's ultimate success or failure. Closely related concepts, discussed elsewhere in this volume, are corporate ethics (which formally state the company's values) and corporate image (which is the public perception of the corporate culture). The concept is somewhat complex, abstract, and difficult to grasp.…mehr

Andere Kunden interessierten sich auch für
Produktbeschreibung
Corporate culture refers to the shared values, attitudes, standards, and beliefs that characterize members of an organization and define its nature. Corporate culture is rooted in an organization's goals, strategies, structure, and approaches to labor, customers, investors, and the greater community. As such, it is an essential component in any business's ultimate success or failure. Closely related concepts, discussed elsewhere in this volume, are corporate ethics (which formally state the company's values) and corporate image (which is the public perception of the corporate culture). The concept is somewhat complex, abstract, and difficult to grasp.
Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Autorenporträt
Dr. Parvin Banu, Professor Associado e Diretor,Sr. R. Arun Prakash, Professor Assistente,Sra. R. Meredith Chelsea, Professora Assistente,Dr. A. Kanimozhi, Professor AssistentePG e Investigação Departamento de Negócios InternacionaisFaculdade de Artes e Ciências Sri Ramakrishna, Coimbatore, Tamil Nadu, Índia.