Most books on allocating major corporate resources are written from just one viewpoint whether it be finance, strategy or behavioral science. Professor Tomkins argues that these important decisions obviously have multi-functional facets and implications. In this book he presents an integrated approach.
Most books on allocating major corporate resources are written from just one viewpoint whether it be finance, strategy or behavioral science. Professor Tomkins argues that these important decisions obviously have multi-functional facets and implications. In this book he presents an integrated approach.Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Cyril Tomkins is Professor of Accounting and Finance in the School of Management at the University of Bath.
Inhaltsangabe
A Personalised Introduction. 1. Investment Appraisal: A Theory of Finance Perspective. 2. Financial Modelling in Project Appraisal and its Relationship to the Theory of Corporate Finance. 3. Financial Investment Appraisal in Practice and Influential Accounting Procedures. 4. Strategic Analysis and Corporate Investment: An Economic and Marketing Emphasis. 5. Towards Integrating Accounting into Strategic Analysis. 6. Towards Integrating the Theory of Finance and Strategic Analysis. 7. Organisational Behaviour and Strategic Investment Decisions. 8. Integrating Corporate Strategy and Organisational Approaches to Resource Allocation. 9. Financial Control in Pluralistic Organisations. 10. Some Concluding Thoughts. Index.
A Personalised Introduction. 1. Investment Appraisal: A Theory of Finance Perspective. 2. Financial Modelling in Project Appraisal and its Relationship to the Theory of Corporate Finance. 3. Financial Investment Appraisal in Practice and Influential Accounting Procedures. 4. Strategic Analysis and Corporate Investment: An Economic and Marketing Emphasis. 5. Towards Integrating Accounting into Strategic Analysis. 6. Towards Integrating the Theory of Finance and Strategic Analysis. 7. Organisational Behaviour and Strategic Investment Decisions. 8. Integrating Corporate Strategy and Organisational Approaches to Resource Allocation. 9. Financial Control in Pluralistic Organisations. 10. Some Concluding Thoughts. Index.
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