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  • Broschiertes Buch

Learn to: * Develop a smart business model that really works * Understand budgets, profit margins and cashflow * Assemble sales targets and marketing plans Get inspired to build a profitable business with this essential guide Whether you've been in business for a while or you're starting a new business from scratch, Creating a Business Plan For Dummies explains how to formulate a winning plan and guide your business to success. From the basics of setting up a budget to working out exactly what you want to achieve with your business, this book offers practical advice every step of the way. *…mehr

Produktbeschreibung
Learn to: * Develop a smart business model that really works * Understand budgets, profit margins and cashflow * Assemble sales targets and marketing plans Get inspired to build a profitable business with this essential guide Whether you've been in business for a while or you're starting a new business from scratch, Creating a Business Plan For Dummies explains how to formulate a winning plan and guide your business to success. From the basics of setting up a budget to working out exactly what you want to achieve with your business, this book offers practical advice every step of the way. * Identify your edge -- figure out what your strategic advantage is and who your competitors are * Understand the ins and outs of key financials -- learn all you need to know about margins, gross profit, Profit & Loss Projections, break-even analysis, and more * Develop a strong marketing plan -- explore your target market, set realistic goals, and watch sales grow * Consolidate your ideas -- take a step back, see how everything interconnects, and bring all the pieces together * Nurture your entrepreneurial spirit -- spark innovation and let your creativity lead the way Open the book and find: * Step-by-step instructions to build forecasts in Excel * How to work out which pricing strategy fits * Help with adjusting expenses to stay on track * Ways to analyse industry trends * Advice on managing risk * Tricks to impress with a well-presented plan * Things to ask yourself before signing off on your plan * Links to downloadable online resources
Autorenporträt
Veechi Curtis is a qualified accountant and consultant who specialises in small business finance, marketing and technology. She is the author of several bestselling Australian and New Zealand business titles, including Small Business For Dummies, MYOB(R) Software For Dummies and Bookkeeping For Dummies.