A manifesto for Social Value Creation, a strategy combining corporate assets (innovation capacities, marketing skills, managerial acumen, employee engagement, scale) with those of other sectors and firms to co-create breakthrough solutions to complex economic, social and environmental issues.
A manifesto for Social Value Creation, a strategy combining corporate assets (innovation capacities, marketing skills, managerial acumen, employee engagement, scale) with those of other sectors and firms to co-create breakthrough solutions to complex economic, social and environmental issues.
Cheryl Kiser, Deborah Leipziger, Janelle J. Shubert
Inhaltsangabe
ForewordAcknowledgementsIntroduction: An introduction to creating social value1. Strategy and innovation2. Nation-building3. Addressing environmental and social needs4. Creating social value through social entrepreneurship5. Social innovation in hiring and PathMaking6. Co-creating new sources of recycled materials 7. Sustainability by design8. Creating Shared Success9. Combining social value with business opportunity 10. Serving new markets11. Leadership and social value creationConcluding thoughtsIndex
ForewordAcknowledgementsIntroduction: An introduction to creating social value1. Strategy and innovation2. Nation-building3. Addressing environmental and social needs4. Creating social value through social entrepreneurship5. Social innovation in hiring and PathMaking6. Co-creating new sources of recycled materials 7. Sustainability by design8. Creating Shared Success9. Combining social value with business opportunity 10. Serving new markets11. Leadership and social value creationConcluding thoughtsIndex
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