Hilary Collins

Creative Research

Research Theory and Practice for the Creative Industries

• Gebundenes Buch

Produktbeschreibung

"This much-loved, classic text offers a step-by-step guide to undertaking a research project. It shows designers and artists how to define their project, decide which research processes to undertake and then successfully carry out the project. A range of different techniques and procedures for the collection and analysis of data are showcased through the use of up-to-date case studies, all of which demonstrate what a well-designed research project can achieve. This 3rd edition also includes expanded coverage of data analysis vs. data synthesis, using analytics data, usability testing, sense-making and discourse analysis, and developing visual research"--

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Produktdetails

• Verlag: Bloomsbury Academic
• 3rd edition
• Seitenzahl: 280
• Erscheinungstermin: 6. Februar 2025
• Englisch
• Abmessung: 270mm x 210mm x 25mm
• Gewicht: 454g
• ISBN-13: 9781350330399
• ISBN-10: 1350330396
• Artikelnr.: 71244799

Autorenporträt

Hilary Collins is a Senior Lecturer in the School of Business and Creative industries at the University of the West of Scotland, UK. Hilary has a PhD in Strategic Design Management from the University of Strathclyde, UK and her professional career specialized in international business start-up in the field of design. Within her academic career Hilary has extensive experience of curriculum development in Europe and the Middle East within strategic design management, design thinking and leadership.