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In this book, we begin by presenting the three fundamental keys to creativity. We will then look at how creativity can become an essential lever for business development. We'll explore the different stages involved in implementing a creative approach within an organization, from idea generation to implementation. We'll also look at the benefits of creativity in business, such as improved productivity, product and service innovation, and stronger team cohesion. We will highlight concrete examples of companies that have used their creativity to grow and prosper in the marketplace. We'll suggest…mehr

Produktbeschreibung
In this book, we begin by presenting the three fundamental keys to creativity. We will then look at how creativity can become an essential lever for business development. We'll explore the different stages involved in implementing a creative approach within an organization, from idea generation to implementation. We'll also look at the benefits of creativity in business, such as improved productivity, product and service innovation, and stronger team cohesion. We will highlight concrete examples of companies that have used their creativity to grow and prosper in the marketplace. We'll suggest practical tools and methods for stimulating creativity within your company, whether through brainstorming sessions, training courses or collaboration with external players."Creativity can become a real asset for business development, and it can be the key to success in the business world."
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Autorenporträt
Georges HATHRY, geschäftsführender Gesellschafter von DEAN Consulting, ist ein Berater, der sich auf die Verbesserung der Leistung von Finanzabteilungen spezialisiert hat. Er hat mehreren Unternehmensleitern geholfen, ihr Verwaltungs- und Finanzmanagementsystem zu reorganisieren. Er hat multinationalen Unternehmen geholfen, ihre Gesamtleistung zu verbessern.