Crowdfunding and Entrepreneurship - Ekanem, Ignatius;Ideh, Steve
37,99 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in 6-10 Tagen
  • Broschiertes Buch

This accessible text provides an insight into the growing global trend of crowdfunding as a source of entrepreneurial finance.
Grounded in academic literature, this book looks at the micro and macro issues within crowdfunding, from the entrepreneur's access to finance at the business level, to the role of government in regulating the market. It helps the reader develop a sound understanding of crowdfunding as a source of finance, the crowdfunding process and potential options when faced with start-up funding issues.
A range of international case studies of successful and unsuccessful…mehr

Andere Kunden interessierten sich auch für
Produktbeschreibung
This accessible text provides an insight into the growing global trend of crowdfunding as a source of entrepreneurial finance.

Grounded in academic literature, this book looks at the micro and macro issues within crowdfunding, from the entrepreneur's access to finance at the business level, to the role of government in regulating the market. It helps the reader develop a sound understanding of crowdfunding as a source of finance, the crowdfunding process and potential options when faced with start-up funding issues.

A range of international case studies of successful and unsuccessful crowdfunding campaigns help readers to apply theory to real-life scenarios. Readers are also supported throughout the book with chapter objectives and summaries, key terms, discussion questions and further reading guidance. Instructor materials such as slides and test questions are available as digital supplements.

Crowdfunding and Entrepreneurship will be a valuable resourcefor students of new venture creation and entrepreneurial finance, as well as entrepreneurs exploring crowdfunding as an option for business development.
Autorenporträt
Ignatius Ekanem is Senior Lecturer in Business and Management at Middlesex University Business School, London. He is the author of Writing a Business Plan: A Practical Guide, also from Routledge. Steve Ideh is a chartered accountant and certified management consultant with over 25 years¿ experience in finance. He is an adjunct faculty member at several business schools and a regular speaker at entrepreneurship events.