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Did you know 64% of Gen Zers and millennials feel better understood by the specialized online communities than by their family and real-world friends? Today, more people seek connection online, but not every online group flourishes. As a community builder, you can't just throw people in a group chat and hope community will magically form. Digital communities are like gardens that need careful tending; one results in beautiful flowers and the other offers a space where members are understood, nurtured and embraced. Tending communities is no easy task. It requires time, energy, and hard work but, like gardening, it's a skill that can be learned. Cultivate Community explains the step-by-step process for how anyone can create digital spaces they need and want to see. In this book, you will explore: Why digital-first communities are necessary complements to in-person ones What structures, processes, and cultures the best communities share, including provocations like "lead with love," "decentralize power," and community as a garden How you start your own community or help existing groups become more community-spirited Ashley Lin's Cultivate Community reminds us that we all have the ability to create flourishing digital-first communities in our own lives-and discover our power to change the world.