Customer Insight Strategies - Bailey, Dr Christine
35,99 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in 2-4 Wochen
  • Broschiertes Buch

Harness the extraordinary power of customer insights with this collection of adaptable, scalable strategies, which will allow any marketer to outshine the competition with effective, memorable marketing.

Andere Kunden interessierten sich auch für
Produktbeschreibung
Harness the extraordinary power of customer insights with this collection of adaptable, scalable strategies, which will allow any marketer to outshine the competition with effective, memorable marketing.
Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Autorenporträt
Dr. Christine Bailey is the founder of Sophia Marketing Ltd, which delivers practical wisdom and insights-based marketing services to the technology and FinTech sectors. Based in Surrey, UK, she has spent her career in various B2B marketing roles, including leading European marketing functions for Hewlett-Packard and Cisco Systems, as well as for pre-IPO companies. Most recently she was Managing Director, SMB UK and Ireland, as well as Chief Marketing Officer for Valitor, a European payment solutions company. A respected thought-leader and motivational speaker with two TEDx Talks, she has been voted #1 Woman in Tech by B2B Marketing and named one of 150 women B2B thought leaders to follow in 2021 by Thinkers 360. She has a doctorate (DBA) in customer insight from Cranfield School of Management and serves on several advisory boards.