Andere Kunden interessierten sich auch für
![Factors influencing the adoption of internet banking in South India]( "Factors influencing the adoption of internet banking in South India")
Factors influencing the adoption of internet banking in South India36,99 €![Internet Banking Portal Service Quality]( "Internet Banking Portal Service Quality")
Internet Banking Portal Service Quality51,99 €![Digital Delights: Driving Customer Satisfaction in Indian Private Bank]( "Digital Delights: Driving Customer Satisfaction in Indian Private Bank")
Digital Delights: Driving Customer Satisfaction in Indian Private Bank29,99 €![HRM Practices & Organisational Commitment in Banking Industry of Ghana]( "HRM Practices & Organisational Commitment in Banking Industry of Ghana")
HRM Practices & Organisational Commitment in Banking Industry of Ghana36,99 €![Holistic Marketing Strategy and Customers' Satisfaction]( "Holistic Marketing Strategy and Customers' Satisfaction")
Holistic Marketing Strategy and Customers' Satisfaction51,99 €![IT Investments and organizational performance of the Telecoms Industry]( "IT Investments and organizational performance of the Telecoms Industry")
IT Investments and organizational performance of the Telecoms Industry32,99 €![Profitability overview of the Telecoms industry in Ghana]( "Profitability overview of the Telecoms industry in Ghana")
Profitability overview of the Telecoms industry in Ghana32,99 €
Internet banking has become a global phenomenon.It is the fastest growing service that banks can offer in order to gain and retain new customers. However, the issue of adoption behaviour by final consumers seems to be a pivotal issue in the successful implementation of Internet banking. In some countries, Internet banking has proved to be very reliable and efficient whilst in some others, they are found to be extremely dormant due to adoption behaviour. This study tried to investigate if there are differences in Internet banking adoption behaviour between Ghana and Sweden. One bank each from Ghana and Sweden was selected for this study. The study employed the extended technology acceptance model and it was based on using both qualitative and quantitative approaches. Questionnaires were accordingly administered to some selected Internet banking customers of the two banks selected for this study. The study concludes that there is only a marginal or subtle difference in the adoptionbehaviour in Internet banking between Ghana and Sweden, and that, the low patronage of Internet banking in Ghana as compared to that of Sweden is due to reasons other than customers' adoption behaviour.