Uncovers new material concerning David Garrick's ownership and manipulation of the media that will interest readers of theatre history, journalism and media studies, celebrity studies, advertising and social history. It gives the first view of Garrick as media entrepreneur, and quantifies and analyses Garrick's mediation of his own celebrity.
Uncovers new material concerning David Garrick's ownership and manipulation of the media that will interest readers of theatre history, journalism and media studies, celebrity studies, advertising and social history. It gives the first view of Garrick as media entrepreneur, and quantifies and analyses Garrick's mediation of his own celebrity.
Leslie Ritchie is Associate Professor of English Literature at Queen's University, Ontario. She is the recipient of a Social Sciences and Humanities Research Council of Canada grant and has received fellowships at the Houghton Library, Harvard, and the Folger Shakespeare Library for her work on David Garrick. Ritchie's previous work includes Women Writing Music in Late Eighteenth-Century England (2008).
Inhaltsangabe
Introduction 1. A view of London's mediascape, circa 1741-1776 2. Proofs: Garrick's involvement in the mediascape 3. Advertising and brand Garrick: infinite variety 4. A short history of negative publicity 5. Prompting, inside and outside the theatre Conclusion: Garrick re-collected.
Introduction 1. A view of London's mediascape, circa 1741-1776 2. Proofs: Garrick's involvement in the mediascape 3. Advertising and brand Garrick: infinite variety 4. A short history of negative publicity 5. Prompting, inside and outside the theatre Conclusion: Garrick re-collected.
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