Deliver Value in the Data Economy - Moilanen, Jarkko;Luhti, Toni;Niilahti, Jussi
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The book is for data monetization purposes, helps you to build bridge between IT department and business design to maximise data driven value creation. Data productizement and servitization are explained with real-world example case stories. This book is primarily for data business developers and contains just bare minimum of technical terms.

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Produktbeschreibung
The book is for data monetization purposes, helps you to build bridge between IT department and business design to maximise data driven value creation. Data productizement and servitization are explained with real-world example case stories. This book is primarily for data business developers and contains just bare minimum of technical terms.
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Autorenporträt
Jarkko Moilanen, Ph.D. Chief Data Officer. Jarkko has played a key role in managing the portfolio of advanced and innovative data-driven development customer cases, and managing data strategy as well as data management. Earlier, Jarkko was for 4 years leading the digitalization in K12 education in Finland as the Senior Advisor on Digital Strategy at the Ministry of Education and Culture of Finland. Jarkko is the creator of the Data Product Toolkit, which helps organizations to take advantage of data, design data products to maximize internal reuse and partner network value, and eventually, monetize derived data-driven services. As part of the toolkit development, Jarkko has defined first in the world Open Data Product Specification which is a vendor-neutral, open-source machine-readable data product metadata model. It defines the objects and attributes as well as the structure of digital data products.