Design Thinking and Innovation Metrics - Lewrick, Michael
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Create, manage, and measure innovation
In Design Thinking and Innovation Metrics: Powerful Tools to Manage Creativity, OKRs, Product, and Business Success, bestselling author Michael Lewrick delivers a simple and straightforward playbook to manage and measure innovation. In the book, you'll learn how to utilize the design thinking paradigm for innovation success and how successful leaders manage Explore and Exploit portfolios to create impact.
The author explains how to: _ Strategically employ data analytics, artificial intelligence, and neurodesign to drive innovation and business…mehr

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Produktbeschreibung
Create, manage, and measure innovation

In Design Thinking and Innovation Metrics: Powerful Tools to Manage Creativity, OKRs, Product, and Business Success, bestselling author Michael Lewrick delivers a simple and straightforward playbook to manage and measure innovation. In the book, you'll learn how to utilize the design thinking paradigm for innovation success and how successful leaders manage Explore and Exploit portfolios to create impact.

The author explains how to:
_ Strategically employ data analytics, artificial intelligence, and neurodesign to drive innovation and business results
_ Deploy Objectives and Key Results (OKRs) for innovation teams to realize true alignment between the business and team performance
_ Use the provided hands-on tools to measure your firm's success at creating meaningfully new and interesting products, services, and experiences

Part of the Design Thinking Series, Design Thinking and Innovation Metrics will earn aplace in the libraries of managers, executives, product owners, innovation teams, entrepreneurs, and other business leaders.
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Autorenporträt
Michael Lewrick has worked very intensively in recent years on the mindset that enables us to solve different types of problems. He is a bestselling author, award-winning design thinking and business ecosystem design thought leader, business entrepreneur and visiting professor at various universities globally. His ideas, books, and company, Lewrick & Company, help mobilize people around the world to better lead innovation, digital transformation, and business growth in an era of increasingly rapid change.
Rezensionen
"Design Thinking and Innovation Metrics is an excellent enhanced toolkit and extremely practical resource for any organization, regardless of size or industry."
- Elvin Turner, best-selling innovation author, Be Less Zombie.

"Creative activity... innovation! ... and performance metrics, long considered to be polar opposites, turn out to be essential compliments. Lewrick's Design Thinking and Innovation Metrics is a must-read for anyone needing to add analytical strength to Design Thinking; it is an excellent treatment of both. Flying blind is no way to go into the future!"
- Bill Fischer, Professor Innovation and Strategy, IMD Business School

"This book is a game-changer on the corporate world's view. It goes far beyond any approach to innovation accounting I have seen before."
- Jean-Paul Thommen, Professor Business and Management Studies, University of Zurich

"Peter Drucker famously said that if you can't measure it, you can't manage it. This latest book of Lewrick's excellent series on design thinking is a highly practical guide for mastering the complex world of innovation."
- Roland Deiser, Chairman of the Center for the Future of Organization, The Drucker School of Management