Designing Quality Survey Questions - Leonard, Kimberly Firth; Robinson, Sheila B.
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Designing Quality Survey Questions, Second Edition shows readers how to craft precisely worded survey questions with appropriate response options that provide useful data to help answer research questions. The Second Edition offers more detail on survey question design, rating scales, open-ended questions, and more guidance on cultural responsiveness, use of inclusive language, how to survey youth, and a deeper discussion on asking questions about sex and gender and disability.

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Produktbeschreibung
Designing Quality Survey Questions, Second Edition shows readers how to craft precisely worded survey questions with appropriate response options that provide useful data to help answer research questions. The Second Edition offers more detail on survey question design, rating scales, open-ended questions, and more guidance on cultural responsiveness, use of inclusive language, how to survey youth, and a deeper discussion on asking questions about sex and gender and disability.
Autorenporträt
Sheila B. Robinson, Ed.D is an educator, program evaluator, and professional development workshop facilitator whose survey design experience began with assessment design in K12 public education. She is often an invited keynote speaker and workshop presenter at professional conferences, consultant with educational and other organizations on survey design and program evaluation, and adjunct professor of graduate courses in both program evaluation and professional development design and evaluation. Sheila is an active member of the American Evaluation Association (AEA); she is past chair of AEA's Pre-K12 Educational Evaluation Topical Interest Group, Lead Curator for AEA's blog Tip-a-Day-by and For Evaluators, and Coordinator of AEA's Potent Presentations Initiative. Sheila and her husband live in Rochester, NY.