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The book will provide helpful information for an organization preparing for the deployment of a Digital Asset Management application. The book is targeted for a business team or a project team that has responsibility for analysis and implementation. The book covers the following topics: * Define Digital Asset Management * Describe the core and optional functionality of a DAM application * Discuss the role of metadata * Look at different types of DAM Application Software; evaluating DAM vendors * Review the architectural requirements for supporting a DAM application * Plan for deployment * Describe required organizational processes