Digital Entrepreneurship and the Global Economy

Herausgeber: Munoz, J Mark

• Gebundenes Buch

Produktbeschreibung

Digital Entrepreneurship and the Global Economy advances contemporary thinking on digital entrepreneurship and aims to become the ultimate reference guide on the subject.

Produktdetails

• Verlag: Jenny Stanford Publishing
• Seitenzahl: 142
• Erscheinungstermin: 16. Dezember 2022
• Englisch
• Abmessung: 229mm x 152mm x 11mm
• Gewicht: 381g
• ISBN-13: 9781032048222
• ISBN-10: 1032048220
• Artikelnr.: 65609525

Autorenporträt

J. Mark Munoz is a tenured Full Professor of International Business at Millikin University in Illinois, and a former Visiting Fellow at the Kennedy School of Government at Harvard University.

Inhaltsangabe

Chapter 1. Introduction: digital entrepreneurship in a global context
Chapter 2. Challenges in digital entrepreneurship Chapter 3. Opportunities
in digital entrepreneurship Chapter 4. Digital entrepreneurship in small
ventures and start-ups Chapter 5. Driving corporate digital
entrepreneurship Chapter 6. Digital entrepreneurship and localization
Chapter 7. Digital entrepreneurship, internationalization and bricolage,
and value chain implications Chapter 8. Digital entrepreneurship and
capital acquisition in the global economy Chapter 9. Digital
entrepreneurship and the international ethical context Chapter 10. Digital
entrepreneurs' strategic responses to the incomplete global policy
framework for blockchain-based business Chapter 11. The future of digital
entrepreneurship in a global economy: The case for cloud services