Madou Fulgence Diahoré

Digital Marketing and Entrepreneurial Strategies

The assets to deploy and succeed in an entrepreneurial Digital Marketing strategy

• Broschiertes Buch

Produktbeschreibung

In this work, I have seen fit to equip the Entrepreneur with new tools in the field of Digital Marketing.In 2021, Digital Marketing has undergone a significant evolution, the strategies too. In this work, I offer you a Mixed Marketing Plan including the 4Ps with the entry of a 5th P, the Packaging Marketing Plan which comes to value and reference the products in their shelf thanks to their brand identity. Appreciate here how packaging enhances a product and influences the marketing environment.Your Marketing Plan in this work has been revitalized with a consideration of innovation and strategic management. Come and appreciate how Innovation and Strategic Management can raise the level of a mixed marketing plan.The challenge is to equip the Entrepreneur with several tools in terms of sales and his ability to deploy a high-level digital marketing strategy but especially to make him creative and imaginative in terms of sales in the face of an unpredictable entrepreneurial ecosystem.He is now equipped to face the threat of new entrants and the negotiating power of customers.Experience more than a hundred pages of strategies.

Produktdetails

• Verlag: Our Knowledge Publishing
• Seitenzahl: 124
• Erscheinungstermin: 2. Februar 2022
• Englisch
• Abmessung: 220mm x 150mm x 9mm
• Gewicht: 203g
• ISBN-13: 9786204449500
• ISBN-10: 6204449508
• Artikelnr.: 63388989

Autorenporträt

Diplômé IT Manager, Certifié Executive ICE ¿ MBA(USA), Certifié Executive IDE ¿ MBA(USA). Directeur Technique IT, Directeur Général IT, Directeur Administratif et Financier, Consultant Formateur Entrepreneurship et Innovation. Ecrivain chercheur en Entrepreneuriat et Management.