Tim Bottke

Digital Transformation Payday

Navigate the Hype, Lower the Risks, Increase Return on Investments

• Gebundenes Buch

Produktbeschreibung

The Data-Driven Guide for your Digital Transformation Payday

In Digital Transformation Payday: Navigate the Hype, Lower the Risks, Increase Return on Investments, Tim Bottke, Senior Strategy Partner at Deloitte and Associate Professor for Strategy and Digital Transformation at SDA Bocconi, a Financial Times/Forbes/Bloomberg Businessweek Top-Five European business school, delivers a provocative, new perspective on digital business transformation--using research to get beyond the hype and uncover its real financial payback.

Have you ever asked yourself: "Should I really embark on a digital transformation journey that is likely full of pain, failure, and high cash-outs? One that puts a lot of pressure on our stock price and my nerves? Who will thank me for that? Will there ever be a measurable return on invest for all these technologies that supports positive market value impact?" If so, this book is for you.

You'll find unique insights and guidance for managers, executives, board members, and investors as you navigate an immense array of strategic and operational choices, opportunities, and pitfalls. You'll also learn to demystify digital strategy and technology buzzwords, better define the initial focal point and process of your firm's digital transformation, and establish new ways of thinking in terms of value impacts--and how to measure them--right from the start.

The book also includes:
_ A proven framework for defining your next digital transformation effort end to end, and configuring your initiatives for maximum return on investment
_ Empirical data to help you understand your company's odds of navigating your chosen digital transformation initiatives with financial payback

An indispensable resource for business leaders, Digital Transformation Payday will also earn a place in the libraries of entrepreneurs, founders, leaders of established companies, and digital enthusiasts.

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Produktdetails

• Verlag: Wiley / Wiley & Sons
• Artikelnr. des Verlages: 1W119894170
• 1. Auflage
• Seitenzahl: 240
• Erscheinungstermin: 24. Januar 2023
• Englisch
• Abmessung: 231mm x 158mm x 20mm
• Gewicht: 288g
• ISBN-13: 9781119894179
• ISBN-10: 1119894174
• Artikelnr.: 63689076

Autorenporträt

TIM BOTTKE is a Senior Strategy Partner at Deloitte and Associate Professor of Digital Transformation at the SDA Bocconi School of Management in Milan, Italy. He has over twenty-two years of experience advising executives in more than twenty countries on technology and sustainable transformation.

Inhaltsangabe

Practitioner Foreword xiii

Academic Foreword xv

Preface xvii

Acknowledgments xxiii

Part I Will Your Digital Transformation (Ever) Pay You Back? 1

1 The Bad and Good Reasons for Your Digital Transformation 3

2 Why Digital Transformation Advice Can Get You Off the Payback Track 9

3 Digital Transformation Payday: A New Framework for Accelerated Payback 19

Part II Five Key Elements Drive Digital Transformation Payback 31

4 Supply-Side Catalysts: Digital Technologies Alone Do Not Do the Trick 33

5 Demand-Side and Overarching Catalysts: Customers and Workforces Have Changed; From You They Expect Nothing Less 61

6 Reactants/Scope: Make Sure Your Investments End Up Transforming Your Core 69

7 Reaction Mechanisms/Process: Agile Done Wrong Can Be a Very Effective Tool of Value Destruction 77

8 Outcomes: Digital Transformation KPIs Are Worth the Pain and Resistance 85

9 Design/Strategy: The Vacuum in the Majority of Digital Transformations 93

10 End-to-End: Our Framework in Action 99

11 "Smaller" Firm Excursus: David versus Goliath? 107

Part III Three Predictors in Your Business That Influence Your Digital Transformation Payday 111

12 Some Groundwork for Prediction: Does Digital Transformation Cause Paydays? Well, It Depends 113

13 Predictor Markets: Different Industries Require Different Labors for Payback 127

14 Predictor Financials: Your P&L and Balance Sheet Context Indicate Your Ability to Achieve Your Payday 133

15 Predictor Communications: It Is About What You Sing and How You Sing to Influence Your Payday 143

Conclusion: How to Keep Your Digital Transformation Paydays Coming 149

Part IV The Science Behind the Book 153

Appendix A: A Lazy Reader's Guide to Key Digital Transformation Definitions From Practice and Science 155

Appendix B: How to Measure Digital Transformation Efforts In Annual Reports with Dictionary-based Automated Textual Analysis 163

Appendix C: How to Compile a Unique Financial Database of More Than 20,000 Annual Reports 167

Appendix D: How to Start Understanding What the Annual Reports Say About Digital with the Help of Natural Language Processing (nlp) 173

Appendix E: How to Link Digital Transformation and Value with the Residual Income Valuation Model 177

Appendix F: Supplementary Analytics for the Fearless 185

References 197

About the Author 207

Index 209