Bestselling author and renowned innovation expert Simone Ahuja reveals the secret to winning in a 'disrupt or be disrupted' market: innovate from within.
Bestselling author and renowned innovation expert Simone Ahuja reveals the secret to winning in a 'disrupt or be disrupted' market: innovate from within.
Dr. Simone Ahuja--strategist, bestselling author, speaker, and entrepreneur--is the CEO of Blood Orange, a consulting company that supports innovation and intrapreneurship from idea through execution. Simone co-authored the international bestseller, Jugaad Innovation, called "one of the most comprehensive books yet" on the subject of frugal innovation by The Economist. Simone has advised dozens of Fortune 500 companies, and her work has been featured in top media outlets, such as Fast Company, CNN, Wall Street Journal, Strategy + Business, Entrepreneur, Stanford Social Innovation Review, Business Week, The Economist, and Economic Times. She is an advisor to MIT's Practical Impact Alliance and regularly contributes to Harvard Business Review. Simone and her family live in Minneapolis, USA.
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