Vera Toepoel

Doing Surveys Online

• Gebundenes Buch

Produktbeschreibung

By suggesting the pros and cons and do's and don'ts for each strategy, as well as covering all recent opportunities and developments in the field, this book helps readers to ensure they are getting the most out of the surveying they are doing online.

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Produktdetails

• Verlag: SAGE Publications Ltd
• Seitenzahl: 282
• Erscheinungstermin: 15. November 2015
• Englisch
• Abmessung: 250mm x 175mm x 20mm
• Gewicht: 672g
• ISBN-13: 9781446249666
• ISBN-10: 1446249662
• Artikelnr.: 42998388

Autorenporträt

Vera Toepoel is assistant professor at the Department of Methods and Statistics at Utrecht University. She obtained her PhD on Online Questionnaire Design from Tilburg University, the Netherlands. She teaches courses on methods & statistics and survey research in particular on all levels. Furthermore, she is the author of the book "Doing Surveys Online" published by Sage.

Inhaltsangabe

Chapter 1: Introduction to Online Surveys
Chapter 2: Developing the Survey: Questions and Answers
Chapter 3: Ethical Considerations
Chapter 4: Sampling
Chapter 5: Using a Panel in Your Research
Chapter 6: Comparative Survey Research
Chapter 7: Incentives for Respondents
Chapter 8: Selecting Survey Software
Chapter 9: Programming the Survey
Chapter 10: Fieldwork
Chapter 11: Processing and Cleaning the Data
Chapter 12: Weighting Survey Data
Chapter 13: Reporting Survey Results
Chapter 14: Making Data Available to Others
Chapter 15: The Future of Web Surveys