Improve conversion rates and increase revenue by gaining a greater understanding of customer behaviour, using this practical guide to e-commerce website and conversion rate optimization.
Improve conversion rates and increase revenue by gaining a greater understanding of customer behaviour, using this practical guide to e-commerce website and conversion rate optimization.
Chapter 01: Introduction to e commerce website optimization; Chapter 02: The kick off; Chapter 03: How people buy; Chapter 04: Essential research; Chapter 05: Add depth with further research; Chapter 06: Merchandizing analytics; Chapter 07: Creating the optimization plan; Chapter 08: Hypotheses and creative work; Chapter 09: Testing your hypothesis; Chapter 10: Personalization; Chapter 11: Optimizing the optimization; Chapter 12: People and culture; Chapter 13: Persuasive website copywriting; Chapter 14: Launching a new website
Chapter 01: Introduction to e commerce website optimization; Chapter 02: The kick off; Chapter 03: How people buy; Chapter 04: Essential research; Chapter 05: Add depth with further research; Chapter 06: Merchandizing analytics; Chapter 07: Creating the optimization plan; Chapter 08: Hypotheses and creative work; Chapter 09: Testing your hypothesis; Chapter 10: Personalization; Chapter 11: Optimizing the optimization; Chapter 12: People and culture; Chapter 13: Persuasive website copywriting; Chapter 14: Launching a new website
Es gelten unsere Allgemeinen Geschäftsbedingungen: www.buecher.de/agb
Impressum
www.buecher.de ist ein Internetauftritt der buecher.de internetstores GmbH
Geschäftsführung: Monica Sawhney | Roland Kölbl | Günter Hilger
Sitz der Gesellschaft: Batheyer Straße 115 - 117, 58099 Hagen
Postanschrift: Bürgermeister-Wegele-Str. 12, 86167 Augsburg
Amtsgericht Hagen HRB 13257
Steuernummer: 321/5800/1497
USt-IdNr: DE450055826
