Women s presence in the entrepreneurial society can
be discussed and studied through the driving forces
that motivated their choices and their unique
qualities which eventually lead them to the choice
of their profession. The fundamental knowledge about
women s business engagement is open for development
parallel to the enhancement of the business climate,
not only in Sweden and for that matter in Nybro (a
town located in the south-east of Sweden, where the
study in this book was carried out), but also in the
entrepreneurial society as a whole.
As presented in this book, women s participation in
the trade industry is not anymore neglected. Thus,
women and their dynamic business engagement deserve
the attention necessary for a deeper understanding
of Entrepreneurial Businesswomen (EBW). The goal of
which is to enable women to have an even bigger part
in the use of the society s resources in order to
promote growth within entrepreneurship.
I am dedicating this book to all EBW. May your
contribution in the trade industry uphold a good
pillar of the entrepreneurial society for its
continuous development.
be discussed and studied through the driving forces
that motivated their choices and their unique
qualities which eventually lead them to the choice
of their profession. The fundamental knowledge about
women s business engagement is open for development
parallel to the enhancement of the business climate,
not only in Sweden and for that matter in Nybro (a
town located in the south-east of Sweden, where the
study in this book was carried out), but also in the
entrepreneurial society as a whole.
As presented in this book, women s participation in
the trade industry is not anymore neglected. Thus,
women and their dynamic business engagement deserve
the attention necessary for a deeper understanding
of Entrepreneurial Businesswomen (EBW). The goal of
which is to enable women to have an even bigger part
in the use of the society s resources in order to
promote growth within entrepreneurship.
I am dedicating this book to all EBW. May your
contribution in the trade industry uphold a good
pillar of the entrepreneurial society for its
continuous development.