Effective Learning and Teaching in Business and Management

Herausgeber: Macfarlane, Bruce

• Gebundenes Buch

Produktbeschreibung

Covering all the key issues of effective teaching of business and management, this guide includes chapters from a wide range of contributors in the field and takes a broad and international perspective.

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Produktdetails

• Verlag: Taylor & Francis Ltd (Sales)
• Seitenzahl: 224
• Erscheinungstermin: 28. Juni 2017
• Englisch
• Abmessung: 234mm x 156mm x 14mm
• Gewicht: 494g
• ISBN-13: 9781138419834
• ISBN-10: 1138419834
• Artikelnr.: 48953449

Autorenporträt

Bruce Macfarlane, Roger Ottewill

Inhaltsangabe

Part A Business and management education in context; Chapter 1 Traditions and tensions
BruceMacfarlane
RogerOttewill; Chapter 2 Understanding learners
RogerOttewill
BruceMacfarlane; Part B Preparing the agenda - the learning environment; Chapter 3 Educational challenges
RogerOttewill
BruceMacfarlane; Chapter 4 Aims
objectives and learning outcomes
RogerOttewill
BruceMacfarlane; Chapter 5 Learning
teaching and assessment activities
RogerOttewill
BruceMacfarlane; Chapter 6 Integration
BruceMacfarlane
RogerOttewill; Chapter 7 Reflection and evaluation
BruceMacfarlane
RogerOttewill; Part C Applying the principles; Chapter 8 Business environment
RanaldMacdonald; Chapter 9 Business organisation
ArdhaDanieli
Alan BThomas; Chapter 10 Business ethics
BruceMacfarlane
RogerOttewill; Chapter 11 International business
KarinaJensen; Chapter 12 Strategic management
Peter LJennings
JuneFletcher; Chapter 13 Marketing
AndrewPerkina; Chapter 14 Innovation and entrepreneurship
PhilippaGerbic
AndrewMcConchie; Part D The way forward - maintaining the momentum; Chapter 15 Anticipating the future
BruceMacfarlane
RogerOttewill; Chapter 16 Professional development
RogerOttewill
BruceMacfarlane; INDEX;