Charles U. Larson

Eleven Steps to Getting What You Want

Persuasion and Influence in the 21st Century

• Gebundenes Buch

Produktbeschreibung

Being persuasive, getting others to come over to your side of the fence, can be intimidating. Some will never try, wondering if they are coming off as abrasive, pushy, or overly insistent. This work shows readers how they can be more persuasive and influential and feel good about it, how they can act ethically and still get what they want or need.

---

Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.

Produktdetails

• Verlag: Rowman & Littlefield Publishers
• Seitenzahl: 178
• Erscheinungstermin: 12. Juni 2019
• Englisch
• Abmessung: 235mm x 157mm x 14mm
• Gewicht: 417g
• ISBN-13: 9781538118139
• ISBN-10: 1538118130
• Artikelnr.: 53691067

Autorenporträt

By Charles U. Larson

Inhaltsangabe

Introduction Chapter 1 Establishing One's Persuasive Objectives and Tactics
Chapter 2 Making a Lasting, Credible, Persuasive, and Ethical First
Impression Chapter 3 Research Your Prospect's Wants, Needs,   Job(s),
Organizations, & Lifestyle(s) Chapter 4 Create a Reciprocal Relationship
Between You and Your Prospect(s) Chapter 5 Persuade Others and Make Your
Prospects Want to Believe in Your Proposal Chapter 6 Use "Social Proof" to
Persuade the Prospect(s) Chapter 7 Keeping Group and Interpersonal
Discussions Relevant and "On Track" Chapter 8 Build Your Own Credibility
Chapter 9 Move to a Decision Chapter 10 The Motivations for Taking Action
Chapter 11 Present Your Message in a Campaign Chapter 12 Calls to Action,
the Ethics of Persuading and Influencing Others, and Promoting One's Skills