EMAS adoption in France and in Germany - Feteiha, Sandra
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The aim of this work is to understand organisations' motivations to adopt EMAS, a premium eco management system, compared to ISO 14001. Qualitative research methods were used and data was collected, then analysed, mainly through semi-structured interviews. Three main organisations profiles are described with a parallel between French and German context, permitting a better understanding of cultural differences in approaching premium eco management systems.

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Produktbeschreibung
The aim of this work is to understand organisations' motivations to adopt EMAS, a premium eco management system, compared to ISO 14001. Qualitative research methods were used and data was collected, then analysed, mainly through semi-structured interviews. Three main organisations profiles are described with a parallel between French and German context, permitting a better understanding of cultural differences in approaching premium eco management systems.
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Autorenporträt
Comecei a minha formação superior numa escola de gestão parisiense, depois estudei durante um ano em Manchester, onde me apercebi do impacto e da importância que a vida moderna tem no ambiente. Esta tese é representativa do meu interesse tanto em Marketing como em Sustentabilidade.