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The business industry and particularly the congress
industry are gaining more and more importance in the
tourism industry. The purpose of this investigation
was to clarify the key factors of success and the
future trends for an emerging congress destination,
using the example of the two cities of Linz and
Lille. This diploma thesis tried to explain the keys
factors of an emerging destination, through
intensive research, coupled with an exchange of
information with industry.
industry are gaining more and more importance in the
tourism industry. The purpose of this investigation
was to clarify the key factors of success and the
future trends for an emerging congress destination,
using the example of the two cities of Linz and
Lille. This diploma thesis tried to explain the keys
factors of an emerging destination, through
intensive research, coupled with an exchange of
information with industry.