Xigen Li

Emerging Media

Uses and Dynamics

• Broschiertes Buch

Produktbeschreibung

Emerging Media provides an understanding of media use in the expanding digital age and fills the void of existing literature in exploring the emerging new media use as a dynamic communication process in cyberspace. It addresses emerging media dynamics during the second decade of online communication, the Web 2.0 era after Mosaic and Netscape. The current status of emerging media development calls for extended exploration of how emerging media are used in different patterns and contexts, and this volume answers that call: it is a comprehensive examination of emerging media evolution and concurrent social interaction. This collection: Provides a comprehensive analysis of digital media use and online communication with empirical data Contains both theoretical and empirical studies, which not only test communication and related theories in the age of digital media, but also provide new insights into important issues in digital media use and online communication with significant theoretical advances Spotlights studies that use a variety of research methods and approaches, including surveys, content analysis and experiments This volume will be invaluable to researchers of communication and new media, and will serve advanced undergraduate and graduate students studying media and digital communication. With an international scope, it appeals to readers around the world in all areas that utilize new media technologies.

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Produktdetails

• Verlag: Routledge
• Seitenzahl: 350
• Erscheinungstermin: 10. Dezember 2015
• Englisch
• Abmessung: 229mm x 152mm x 19mm
• Gewicht: 508g
• ISBN-13: 9781138940703
• ISBN-10: 1138940704
• Artikelnr.: 43747922

Autorenporträt

Xigen Li (Ph.D., Michigan State University, 1999) is an associate professor of Department of Media and Communication, City University of Hong Kong.

Inhaltsangabe

Introduction: Inquiring Emerging Media through Dynamic and Theoretical
Lenses
Part I. Adoption and Use of Emerging Media
Chapter 1. Podcast Adoption and Use: Impact of Diminishing Variation of
Technology Advantage
Xigen Li and Li Zeng
Chapter 2. Getting News from Mobile Phones: Innovativeness vs. Personal
Initiative in Second-level Adoption
Chapter 3. Media Dependency in the Digital Age: Effects of Perceived
Channel Efficiency and Motivation and Orientation of Information Seeking
Part II. Online Involvement and Information Exchange
Chapter 4. Openness, Activeness and Diversity of Information Exchange in
the Context of Online Social Networks
Xigen Li, Yang Liu and Mike Yao
Chapter 5. Legal and Extra-Legal Factors in Deterring Online Copyright
Infringement
Xigen Li and Nico Nergadze
Chapter 6. Willingness to Contribute Information to Online Communities:
Personal and Social Influences
Chapter 7. Third-person Effect, Optimistic Bias and Sufficiency Resource in
Internet Use
Part III. Online Expression and Social Interaction
Chapter 8. What Motivate Online Disagreement Expression?: The Influence of
Self-Efficacy, Mastery Experience, Vicarious Experience, and Verbal
Persuasion
Xudong Liu and Xigen Li
Chapter 9. Disagreement Expression and Reasoned Opinions in Two U.S. Online
Newspaper Forums,
Xudong Liu and Xigen Li
Chapter 10. Participatory Expressions in Blogs and Microblogs: An Analysis
of Bloggers' Structural Adaption in Two Chinese News Portals
Chapter 11. Are People More Willing to Express Minority Views on The
Internet Than in Offline Public Settings?
Chapter 12. Contextual and Normative Influence on Willingness to Express
Minority Views in Online and Offline Settings
Conclusion
Author Index
Subject Index