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This book provides an in-depth understanding of key variables that play a significant role at the various stages of the innovation process, leading to successful commercialisation of products and services.

Produktbeschreibung
This book provides an in-depth understanding of key variables that play a significant role at the various stages of the innovation process, leading to successful commercialisation of products and services.
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Autorenporträt
Mile Terziovski is Associate Professor and Executive Director at the Centre for Global Innovation and Entrepreneurship at the University of Melbourne.