Arvind Singhal, Everett Rogers

Entertainment-Education

A Communication Strategy for Social Change

• Broschiertes Buch

Produktbeschreibung

First Published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.

Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 280
• Erscheinungstermin: 1. Juli 1999
• Englisch
• Abmessung: 232mm x 151mm x 17mm
• Gewicht: 390g
• ISBN-13: 9780805833508
• ISBN-10: 0805833501
• Artikelnr.: 25855205

Autorenporträt

Authored by Singhal, Arvind; Rogers, Everett

Inhaltsangabe

Contents: Preface. Entertainment
Education. Simplemente María. Miguel Sabido and the Entertainment
Education Strategy. The Hum Log Story in India. The Entertainment
Education Strategy in Music. The Entertainment
Education Strategy in Radio. The Effects of Entertainment
Education. Studying Entertainment
Education Effects. Lessons Learned About Entertainment
Education.