In this newly revised book, Harold L. Vogel examines the business economics of the major entertainment enterprises: movies, music, television programming, broadcasting, cable, casino gambling and wagering, publishing, performing arts, sports, theme parks, and toys and games. The seventh edition has been further revised and broadened and differs from its predecessors by restructuring and repositioning the previous Internet chapter, including new material on the economics of networks and advertising, adding a new section on policy implications, and further expanding the section on recent…mehr
In this newly revised book, Harold L. Vogel examines the business economics of the major entertainment enterprises: movies, music, television programming, broadcasting, cable, casino gambling and wagering, publishing, performing arts, sports, theme parks, and toys and games. The seventh edition has been further revised and broadened and differs from its predecessors by restructuring and repositioning the previous Internet chapter, including new material on the economics of networks and advertising, adding a new section on policy implications, and further expanding the section on recent theoretical work pertaining to box-office behaviour. The result is a comprehensive up-to-date reference guide on the economics, financing, production, and marketing of entertainment in the United States and overseas. Investors, business executives, accountants, lawyers, arts administrators, and general readers will find that the book offers an invaluable guide to how entertainment industries operate.
Die Herstellerinformationen sind derzeit nicht verfügbar.
Autorenporträt
Harold L. Vogel was ranked as top entertainment industry analyst for ten years by Institutional Investor magazine and was the senior entertainment industry analyst at Merrill Lynch for seventeen years. A chartered financial analyst (C.F.A.), Mr Vogel served on the New York State Governor s Motion Picture and Television Advisory Board and as an adjunct professor of media economics at Columbia University s Graduate School of Business. He also taught a similar course in the University of Southern California s MFA (Peter Stark) film program. He frequently writes and speaks on investment topics related to entertainment and media, leisure, and travel and currently heads an independent investment and consulting firm in New York City. His venture capital activities are concentrated mostly in early-stage media and entertainment-related areas.
Inhaltsangabe
Part I. Introduction: 1. Economic perspectives; 2. Basic elements; Part II. Media-dependent Entertainment: 3. Movie macroeconomics; 4. Making and marketing movies; 5. Financial accounting in movies and television; 6. Music; 7. Broadcasting; 8. Cable; 9. Publishing; 10. Toys and games; Part III. Live Entertainment: 11. Gaming and wagering; 12. Sports; 13. Performing arts and culture; 14. Amusement/theme parks; Part IV. Roundup: 15. Performance and policy.
Part I. Introduction: 1. Economic perspectives; 2. Basic elements; Part II. Media-dependent Entertainment: 3. Movie macroeconomics; 4. Making and marketing movies; 5. Financial accounting in movies and television; 6. Music; 7. Broadcasting; 8. Cable; 9. Publishing; 10. Toys and games; Part III. Live Entertainment: 11. Gaming and wagering; 12. Sports; 13. Performing arts and culture; 14. Amusement/theme parks; Part IV. Roundup: 15. Performance and policy.
Es gelten unsere Allgemeinen Geschäftsbedingungen: www.buecher.de/agb
Impressum
www.buecher.de ist ein Internetauftritt der buecher.de internetstores GmbH
Geschäftsführung: Monica Sawhney | Roland Kölbl | Günter Hilger
Sitz der Gesellschaft: Batheyer Straße 115 - 117, 58099 Hagen
Postanschrift: Bürgermeister-Wegele-Str. 12, 86167 Augsburg
Amtsgericht Hagen HRB 13257
Steuernummer: 321/5800/1497
USt-IdNr: DE450055826