This book is designed to explore the fundamental challenges and imperatives for small business owners, managers and prospectors. The ultimate purpose of the book is to equip prospective and practicing entrepreneurs with the knowledge and skills that are critical to the management and day-to-day running of small and medium-sized enterprises (SMEs) in the 21st century. It is an easy-to-read piece of work that has the potential to bolster and rekindle readers' entrepreneurial zeal, as well as sharpen their entrepreneurial vision and judgment. The book is also essential for graduate and undergraduate programs of study and for seminars and workshops designed for both prospective and practicing entrepreneurs. Besides, it is ideal for executives in governmental and non-governmental agencies whose responsibility is to enhance the success and survival of SMEs. It has benefited greatly from an exploratory study designed to discern the common problems and pitfalls in starting and managing SMEs, and from a descriptive study based on secondary sources of data relating to a multitude of countries, including Canada, India, Zambia, South Africa, the United Kingdom, and the USA.
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Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.