Julian Birkinshaw

Entrepreneurship in the Global Firm

Enterprise and Renewal

• Broschiertes Buch

Produktbeschreibung

`A major contribution of this exciting book is the perspective of the subsidiary manager operating network.... With exceptional clarity of thought and writing, Julian Birkinshaw stakes out the ground as a major new thinker in the fields of international business and strategic management' - Alan Rugman, Templeton College, University of Oxford

Produktdetails

• SAGE Strategy series
• Verlag: Sage Publications
• Seitenzahl: 172
• Erscheinungstermin: 14. April 2000
• Englisch
• Abmessung: 234mm x 156mm x 10mm
• Gewicht: 272g
• ISBN-13: 9780761958093
• ISBN-10: 0761958096
• Artikelnr.: 21499599

Autorenporträt

Julian Birkinshaw teaches and researches in international business and strategty at the London Business School.

Inhaltsangabe

Introduction and Overview
Types of Subsidiary Initiative
Fighting the Corporate Immune System
How the Initiative Process Works
The Consequences of Initiative
Perspectives on the Theory of Entrepreneurship
Mapping the Process of Subsidiary Evolution
Perspectives on Theory of the Multinational Firm
An Internal Market Model of the Multinational Firm
Implications for Management Practice