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ESP (Easy Sales Process) is not your typical "How To" sales training book. Sure - it includes a process, steps if you will, and plenty of opportunities to apply the concepts, but the fundamental notion is that the Easy Sales Process includes these: respect, integrity and love. If someone were helping your parents or grandparents, how would you like that salesperson to sell to them? Yes, with love, respect and integrity! Connie Whitman shares her award-winning signature 7-Step Sales Process that has helped ambitious business leaders and sales teams build powerhouse organizations to achieve wildly outrageous goals. Read on to learn how to sell without feeling icky, pushy, invasive, or just plain uncomfortable and see how you can shift your skills to focus on building client relationship through dynamic conversations. It's as easy as that...really!