This timely collection considers a range of ethical issues in business through the examination of anthropologically-informed theory and case examples. The meaning of ethical values, practices, and education are explored, as well as practical ways of implementing them, while the specific ethical challenges of industries such as advertising, market research, and design are considered. Contributions from anthropologists in business and academia promise a broad range of perspectives and add to the growing discussion on the ways anthropologists study, work, teach, and engage in a variety of industry settings.…mehr
This timely collection considers a range of ethical issues in business through the examination of anthropologically-informed theory and case examples. The meaning of ethical values, practices, and education are explored, as well as practical ways of implementing them, while the specific ethical challenges of industries such as advertising, market research, and design are considered. Contributions from anthropologists in business and academia promise a broad range of perspectives and add to the growing discussion on the ways anthropologists study, work, teach, and engage in a variety of industry settings.
Timothy de Waal Malefyt is a Clinical Associate Professor of Marketing at the Gabelli School of Business, Fordham University, USA. A trained anthropologist, he has over 15 years of business experience working in advertising firms. Robert J. Morais is Principal Emeritus of Weinman Schnee Morais Inc. and an Adjunct Professor at Columbia Business School, USA. A trained anthropologist, he has 35 years of experience working for a range of global businesses.
Inhaltsangabe
1 Introduction: Capitalism, Work, and Ethics Timothy de Waal Malefyt and Robert J. Morais 2 Redesigning Anthropology's Ethical Principles to Align with Anthropological Practice Elizabeth K. Briody and Tracy Meerwarth Pester 3 Such Bitter Business: Reconciling Ethical Domains in Practice John F. Sherry, Jr. 4 The Ethics of the Profession of Business Anthropology Allen W. Batteau and Bradley J. Trainor 5 Ethical Challenges and Considerations in Global Networked Organizations Julia C. Gluesing 6 Owning It: Evolving Ethics in Design and Design Research Christine Miller 7 Advertising Anthropology Ethics Timothy de Waal Malefyt and Robert J. Morais 8 Ethical Ambiguities in a Design Anthropology Class Jo Aiken, Victoria Schlieder, and Christina Wasson 9 Reflections on Refocusing Business Education: A Human- Centered Approach Dawn Lerman
1 Introduction: Capitalism, Work, and Ethics Timothy de Waal Malefyt and Robert J. Morais 2 Redesigning Anthropology's Ethical Principles to Align with Anthropological Practice Elizabeth K. Briody and Tracy Meerwarth Pester 3 Such Bitter Business: Reconciling Ethical Domains in Practice John F. Sherry, Jr. 4 The Ethics of the Profession of Business Anthropology Allen W. Batteau and Bradley J. Trainor 5 Ethical Challenges and Considerations in Global Networked Organizations Julia C. Gluesing 6 Owning It: Evolving Ethics in Design and Design Research Christine Miller 7 Advertising Anthropology Ethics Timothy de Waal Malefyt and Robert J. Morais 8 Ethical Ambiguities in a Design Anthropology Class Jo Aiken, Victoria Schlieder, and Christina Wasson 9 Reflections on Refocusing Business Education: A Human- Centered Approach Dawn Lerman
Es gelten unsere Allgemeinen Geschäftsbedingungen: www.buecher.de/agb
Impressum
www.buecher.de ist ein Shop der buecher.de GmbH & Co. KG Bürgermeister-Wegele-Str. 12, 86167 Augsburg Amtsgericht Augsburg HRA 13309
