Television media is leaving a tremendous impact on the minds of the people. All the age groups try to imitate different characters of television which in turn affects the Indian culture, tradition, customs as well as lifestyles. Media research is one of the important aspects of research work done in Home Science, so the investigator is interested in conduction media research and decided to conduct a study on "Factors affecting family generation through television medium in Kutch Region." The study will help in knowing the opinions of the adjust mass regarding different types of teleprograms. Home Science is a field of social sciences aiming at the development of families; the researcher is interested in studying the portrayal of different aspects of the family.