"Falling Short: The Limits of Traditional Conservation and the Need for New Approaches" sounds like a thought-provoking book that tackles the challenges faced by environmental protection efforts. Here's a description in under 150 words:"Falling Short" exposes the limitations of current conservation strategies. We've relied on methods like protected areas, but are they enough? This book delves into the reasons why traditional approaches might be falling short in today's world. It explores innovative solutions and emerging technologies that can revolutionize how we protect our planet's precious ecosystems and biodiversity. Join the call for a new era of conservation!