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Analyses the logic and instruments by which fashion companies create collections, taking into account the variety of companies' characteristics and business models. A central theme is the complexity of managing the collection development process, due to the number of operations that must be carried out and the variety of actors involved.

Produktbeschreibung
Analyses the logic and instruments by which fashion companies create collections, taking into account the variety of companies' characteristics and business models. A central theme is the complexity of managing the collection development process, due to the number of operations that must be carried out and the variety of actors involved.
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