Examine the principles and practices behind responsible fashion retailing and cost-effective supply chain management in the fashion industry.Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
John Fernie is Emeritus Professor of Retail Marketing at Heriot-Watt University. He was previously Professor of Retailing & Logistics and also Director of the Institute for Retail Studies at the University of Stirling. He has written and contributed to numerous textbooks and papers on retail management, especially in the field of retail logistics. He is editor of the International Journal of Retail and Distribution Management, and received the prestigious award of Editor of the Year in 1997, in addition to Leading Editor awards in 1994 and 1998. He is on the editorial boards of other leading journals in the field. He is a Fellow of the Chartered Institute of Logistics and Transport and an active member of the Chartered Institute of Marketing.
Inhaltsangabe
Chapter 01: Introduction to fashion logistics; Chapter 02: The changing nature of fashion retailing: Implications for logistics; Chapter 03: Offshore sourcing and outsourcing in the international fashion supply chain; Chapter 04: Corporate social responsibility (CSR) in international fashion supply chains; Chapter 05: International logistics; Chapter 06: In store consumer service; Chapter 07: Online consumer service; Chapter 08: Luxury fashion and supply chain management; Chapter 09: Sustainable fashion retailing and logistics;
Chapter 01: Introduction to fashion logistics; Chapter 02: The changing nature of fashion retailing: Implications for logistics; Chapter 03: Offshore sourcing and outsourcing in the international fashion supply chain; Chapter 04: Corporate social responsibility (CSR) in international fashion supply chains; Chapter 05: International logistics; Chapter 06: In store consumer service; Chapter 07: Online consumer service; Chapter 08: Luxury fashion and supply chain management; Chapter 09: Sustainable fashion retailing and logistics;
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