The obesity epidemic and the growing debate about what, if any, public health policy should be adopted is the subject of endless debate within the media and in governments around the world. Whilst much has been written on the subject, this book takes a unique approach by looking at the obesity epidemic from an economic perspective.
The obesity epidemic and the growing debate about what, if any, public health policy should be adopted is the subject of endless debate within the media and in governments around the world. Whilst much has been written on the subject, this book takes a unique approach by looking at the obesity epidemic from an economic perspective.
Mario Mazzocchi is currently a lecturer in Economic Policy at the University of Bologna. From 2002 to 2005 he taught consumer behaviour and marketing research methods at the University of Reading. He holds a degree in statistics (University of Bologna) and a PhD in Food Economics and Policy (University of Siena). His research focuses on applied economics and consumer behaviour. He has been a consultant to FAO on the economics and policy of the diet-health relationship. W. Bruce Traill has been Professor of Agricultural and Food Economics at the University of Reading since 1990 and was Head of Department from 1999 to 2005. He has previous lecturing experience at the University of Manchester and has worked for the European Commission and FAO. He has published widely on issues concerning multinational enterprises, international trade and competitiveness and innovation as well as food safety and nutrition and consumer food choice. Jason F. Shogren is Stroock Professor of Natural Resource Conservation & Management at the University of Wyoming. He is a world leading researcher on the environment, nutrition and health economics. He has already published two books with OUP and has a long record of publications in top international reviews such as the American Economic Review and the Journal of Political Economy.
Inhaltsangabe
1: The Obesity Epidemic The "Epidemic" in Context Why are People Eating More? The Need to Understand Behavior as well as Biology What Does This Have to Do With Governments? Conclusions 2: Why Obesity? An Economic Perspective Is Obesity a Failure of the Market Economy? Consumer Decision Making Market Exchange: Information Obesity in Developing Countries Children and Families Conclusion: The Economics of Obesity 3: Economic Evaluation Tools for Evidence-based Policy Making Measures of the Direct and Indirect Costs to Society of Obesity Evidence-based Interventions and their Costs Conclusion: The Economic Burden of Obesity 4: Policy Intervention Information Measures Market Measures Conclusions 6: Concluding Fat Economics Glossary
1: The Obesity Epidemic The "Epidemic" in Context Why are People Eating More? The Need to Understand Behavior as well as Biology What Does This Have to Do With Governments? Conclusions 2: Why Obesity? An Economic Perspective Is Obesity a Failure of the Market Economy? Consumer Decision Making Market Exchange: Information Obesity in Developing Countries Children and Families Conclusion: The Economics of Obesity 3: Economic Evaluation Tools for Evidence-based Policy Making Measures of the Direct and Indirect Costs to Society of Obesity Evidence-based Interventions and their Costs Conclusion: The Economic Burden of Obesity 4: Policy Intervention Information Measures Market Measures Conclusions 6: Concluding Fat Economics Glossary
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