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Examines how remakes and sequels have been central to the film industry from its very inception, yet also considers how the recent trends toward reboots and transmedia franchises depart from those historical precedents. Film scholar Daniel Herbert not only analyses the film industry's increasing reliance on recycled product, but also asks why audiences are currently so drawn to such movies.

Produktbeschreibung
Examines how remakes and sequels have been central to the film industry from its very inception, yet also considers how the recent trends toward reboots and transmedia franchises depart from those historical precedents. Film scholar Daniel Herbert not only analyses the film industry's increasing reliance on recycled product, but also asks why audiences are currently so drawn to such movies.
Autorenporträt
DANIEL HERBERT is an associate professor in the Department of Screen Arts and Cultures at the University of Michigan in Ann Arbor. He is the author of Videoland: Movie Culture at the American Video Store.