"Image by image and hashtag by hashtag, Instagram has redefined the ways we relate to food. Emily J. H. Contois and Zenia Kish edit contributions that explore the massively popular social media platform as a space for self-identification, influence, transformation, and resistance. Artists and journalists join a wide range of scholars to look at food's connection to Instagram from vantage points as diverse as Hong Kong's camera-centric foodie culture, the platform's long history with feminist eateries, and the photography of Australia's livestock producers. What emerges is a portrait of an…mehr
"Image by image and hashtag by hashtag, Instagram has redefined the ways we relate to food. Emily J. H. Contois and Zenia Kish edit contributions that explore the massively popular social media platform as a space for self-identification, influence, transformation, and resistance. Artists and journalists join a wide range of scholars to look at food's connection to Instagram from vantage points as diverse as Hong Kong's camera-centric foodie culture, the platform's long history with feminist eateries, and the photography of Australia's livestock producers. What emerges is a portrait of an arena where people do more than build identities and influence. Users negotiate cultural, social, and economic practices in a place that, for all its democratic potential, reinforces entrenched dynamics of power. Interdisciplinary in approach and transnational in scope, Food Instagram offers general readers and experts alike new perspectives on an important social media space and its impact on a fundamental area of our lives"--
Emily J. H. Contois is an assistant professor of media studies at the University of Tulsa and the author of Diners, Dudes & Diets: How Gender and Power Collide in Food Media and Culture. Zenia Kish is an assistant professor of media studies at the University of Tulsa.
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Acknowledgments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ix Introduction. From Seed to Feed: How Food Instagram Changed What and Why We Eat . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1 ZENIA KISH AND EMILY J. H. CONTOIS PART I. IDENTITY 1. @hotdudesandhummus and the Cultural Politics of Food . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .33 MICHAEL Z. NEWMAN 2. Starving Beauties? Instabae, Diet Food, and Japanese Girl Culture . . . . . . . . . . . . . . . . . . . . . . . . . . . . .47 TSUGUMI (MIMI) OKABE 3. #Foodporn: An Anatomy of the Meal Gaze . . . . . . . . . . . . . . . . 65 GABY DAVID AND LAURENCE ALLARD 4. The South in Your Mouth? Gourmet Biscuit Restaurants, Authenticity, and the Construction of a New Southern Identity . . . . . . . . . . . . . . . . . . . . . . . . . . . .81 DEBORAH A. HARRIS AND RACHEL PHILLIPS 5. Uncle Green Must Be Coming to Dinner: The Joyful Hospitality of Black Women on Instagram during the COVID-19 Pandemic . . . . . . . . . . . . . . . .94 ROBIN CALDWELL 6. Creative Consumption: Art about Eating on Instagram . . . . . . . . . . . . . . . . . . . . . . . .101 DAWN WOOLLEY AND ZARA WORTH PART II. INFLUENCE 7. Picturing Digital Tastes: #unicornlatte, Social Photography, and Instagram Food Marketing . . . . . . . . .115 EMILY TRUMAN 8. Camera Eats First: The Role of Influencers in Hong Kong’s Foodie Instagram Culture . . . . . . . . . . . . . . . . . .132 YUE-CHIU BONNI LEUNG AND YI-CHIEH JESSICA LIN 9. Repackaging Leftovers: Health, Food, and Diet Messages in Influencer Instagram Posts . . . . . . . . . . .148 TARA J. SCHUWERK AND SARAH E. CRAMER 10. Meet Your Meat! How Australian Livestock Producers Use Instagram to Promote “Happy Meat” . . . . . . . . .163 EMILY BUDDLE 11. FreakShakes and Mama Noi: Cases of Transforming Food Industry Influence on Instagram . . . . . . . . . . . . . . . . . . .177 KATHERINE KIRKWOOD 12. My Life and Labor as an Instagram Influencer Turned Instagram Scholar . . . . . . . . . . . . . . . . . . . . . . . . . . .191 KC HYSMITH PART III. NEGOTIATION 13. Transgressive Food Practices on Instagram: The Case of Guldkroen in Copenhagen . . . . . . . . . . . . . . . . . .205 JONATAN LEER AND STINNE GUNDER STRØM KROGAGER 14. Posing with “the People”: The Far Right and Food Populism on Instagram . . . . . . . . . . . . . . . . . . . . . . . . .221 SARA GARCIA SANTAMARIA 15. Farming, Unedited: Failure, Humor, and Fortitude in Instagram’s Agricultural Underground . . . . . . . . . . . . . . . . . . .241 JOCELINE ANDERSEN 16. The Surprisingly Long History of Feminist Eateries on Instagram . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .260 ALEX KETCHUM 17. How to Think with Your Body: Teaching Critical Eating Literacy through Instagram . . . . . . . . . . . . . . . . . . . . .274 SARAH E. TRACY Afterword: Food Instagram’s Next Course . . . . . . . . . . . . . . . .283 EMILY J. H. CONTOIS AND ZENIA KISH Contributors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .287 Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .293