For-Profit Organizations For Social Change
Understanding Corporate Philanthropic Decision Making
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Corporate philanthropy is an attempt by for-profitorganizations to improve social conditions, and overtime, this activity is ubiquitous with a firm sfinancial performance and long-term goals. Afor-profit organization s involvement in seeminglynon-profit activities is, therefore, of significantinterest for research. This study examines thedecision-making process pertaining to the selectionof nonprofit organizations for support. By applyingcase study methodology and through in-depthinterviews of executives from corporations based inthe North Texas region, the researcher studies themotivations fo...
Corporate philanthropy is an attempt by for-profit
organizations to improve social conditions, and over
time, this activity is ubiquitous with a firm s
financial performance and long-term goals. A
for-profit organization s involvement in seemingly
non-profit activities is, therefore, of significant
interest for research. This study examines the
decision-making process pertaining to the selection
of nonprofit organizations for support. By applying
case study methodology and through in-depth
interviews of executives from corporations based in
the North Texas region, the researcher studies the
motivations for and the influences on giving
decisions. While examining current philanthropic
trends, the study is also prescriptive in terms of
how nonprofits can better compete for limited funding
opportunities. The study provides significant lessons
for nonprofit managers and boards, intermediary
organizations, research scholars and practitioners
interested in philanthropic decision making and
nonprofits.
organizations to improve social conditions, and over
time, this activity is ubiquitous with a firm s
financial performance and long-term goals. A
for-profit organization s involvement in seemingly
non-profit activities is, therefore, of significant
interest for research. This study examines the
decision-making process pertaining to the selection
of nonprofit organizations for support. By applying
case study methodology and through in-depth
interviews of executives from corporations based in
the North Texas region, the researcher studies the
motivations for and the influences on giving
decisions. While examining current philanthropic
trends, the study is also prescriptive in terms of
how nonprofits can better compete for limited funding
opportunities. The study provides significant lessons
for nonprofit managers and boards, intermediary
organizations, research scholars and practitioners
interested in philanthropic decision making and
nonprofits.
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