Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 11-chapter book. Pearce and Robinson's Formulation, Implementation and Control, 8e, retains its high level of academic credibility and its market-leading emphasis on Strategic Practice. The material presented here is the text material that can be found in Strategic Management, 8e. It continues to have strong support from longtime adopters and growing support in schools with a desire to provide straightforward treatment of…mehr
Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 11-chapter book. Pearce and Robinson's Formulation, Implementation and Control, 8e, retains its high level of academic credibility and its market-leading emphasis on Strategic Practice. The material presented here is the text material that can be found in Strategic Management, 8e. It continues to have strong support from longtime adopters and growing support in schools with a desire to provide straightforward treatment of strategic management with a practical, systematic approach. Pearce and Robinson will continue to use a unique pedagogical model created by the authors to provide logic and structure to its treatment of strategic management which in turn makes the material more easily organized by the instructor and learned by the student.Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
The Endowed Chair in Strategic Management and entrepreneurship at Villanova University. In 2004, he was the Distinguished Visiting Professor at ITAM in Mexico City. Previously, Professor Pearce was the Eakin Endowed Chair in Strategic Management at George Mason University and a State of Virginia Eminent Scholar. He received the 1994 Fulbright U.S. Professional Award, which he served at INTAN in Malaysia. Dr. Pearce has taught at Penn State University, West Virginia University, the University of Malta as the Fulbright Senior Professor in international Management, and at the University of South Carolina where he was Director of Ph.D. Programs in Strategic Management. He received a Ph.D. degree in Business Administration and Strategic Management from the Pennsylvania State University.
Inhaltsangabe
Part One: Overview of Strategic Management Chapter 1: Strategic Management Part Two: Strategy Formulation Chapter 2: Defining the Company's Mission and Social Responsibility Chapter 3: The External Environment Chapter 4: The Global Environment: Strategic Considerations for Multinational Firms Chapter 5: Internal Analysis Chapter 6: Formulating Long-Term Objectives and Grand Strategies Chapter 7: Strategic Analysis and Choice in Single or Dominant-Product Businesses:Building Sustainable Competitive Advantages Chapter 8: Strategic Analysis and Choice in Multibusiness Company:Rationalizing Diversification and Building Shareholder Value Part Three:Strategy Implementation Chapter 9: Implementing Strategy through Short Term Objectives,Functional Tactics, Reward System, and Employee Empowerment Chapter 10: Implementing Strategy: Structure, Leadership and Culture Chapter 11: Strategic Control and Continuous Improvement
Part One: Overview of Strategic Management Chapter 1: Strategic Management Part Two: Strategy Formulation Chapter 2: Defining the Company's Mission and Social Responsibility Chapter 3: The External Environment Chapter 4: The Global Environment: Strategic Considerations for Multinational Firms Chapter 5: Internal Analysis Chapter 6: Formulating Long-Term Objectives and Grand Strategies Chapter 7: Strategic Analysis and Choice in Single or Dominant-Product Businesses:Building Sustainable Competitive Advantages Chapter 8: Strategic Analysis and Choice in Multibusiness Company:Rationalizing Diversification and Building Shareholder Value Part Three:Strategy Implementation Chapter 9: Implementing Strategy through Short Term Objectives,Functional Tactics, Reward System, and Employee Empowerment Chapter 10: Implementing Strategy: Structure, Leadership and Culture Chapter 11: Strategic Control and Continuous Improvement
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