In this book, Alexander demonstrates the linguistic distractions, euphemisms and pitfalls of corporate-political discourse on the environment subjecting them to a trenchant analysis.
In this book, Alexander demonstrates the linguistic distractions, euphemisms and pitfalls of corporate-political discourse on the environment subjecting them to a trenchant analysis.
Richard J. Alexander, Full Professor of English Business Communication at the Vienna University of Economics and Business Administration. Publications include Aspects of Verbal Humour in English and New International Business English (co-author Leo Jones).
Inhaltsangabe
CONTENTS Acknowledgements Chapter 1: Introduction Chapter 2: Integrating the Ecological Issue Chapter 3: Ecological Commitment in Business Chapter 4: The Framing of Ecology Chapter 5: Talking About 'Sustainable Development' Chapter 6: Wording the World Chapter 7: Shaping Environmental Discourse Chapter 8: Resisting Imposed Metaphors of Value Chapter 9: Engineering Agriculture: Who Pays the Price? Chapter 10: Language and Orwell's Problem Chapter 11: Concluding Obfuscation and Disinformation Appendices Notes Bibliography Index
CONTENTS Acknowledgements Chapter 1: Introduction Chapter 2: Integrating the Ecological Issue Chapter 3: Ecological Commitment in Business Chapter 4: The Framing of Ecology Chapter 5: Talking About 'Sustainable Development' Chapter 6: Wording the World Chapter 7: Shaping Environmental Discourse Chapter 8: Resisting Imposed Metaphors of Value Chapter 9: Engineering Agriculture: Who Pays the Price? Chapter 10: Language and Orwell's Problem Chapter 11: Concluding Obfuscation and Disinformation Appendices Notes Bibliography Index
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