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From the dynamic CEO who engineered an astounding reinvention of his own company comes a practical guide to customer-focused innovation that will prepare business managers of today for the unpredictable future.

Produktbeschreibung
From the dynamic CEO who engineered an astounding reinvention of his own company comes a practical guide to customer-focused innovation that will prepare business managers of today for the unpredictable future.
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Autorenporträt
Robert Rodin is the former CEO and president of Marshall Industries. He is presently founder, chairman, and CEO of eConnections, and creator of the world's number-one business-to-business Web site, providing services, management, and infrastructure to create supply chain solutions.